What is the effective marketing method of cake shop
current market demand for a variety of cakes is indeed huge, so that the cake market has a very large market space for development. However, there are a lot of cake shops because of fierce competition, business is not very good, in fact, there are a lot of good marketing tools can effectively improve the cake shop business downturn. Here are two more effective cake shop marketing methods, it is worth learning.
1, effective service and marketing
have a friend opened a cake shop, business is fire, he gave me a summary of the two experience, he said a cake shop, taste the same, the key lies in the brand operation, brand operation, the key is to look at the boss’s boss’s popularity in popularity, employees and a friend of the boss body.
he said that he had a request to usher, after that the guests come, call to change, we become, for example and our guests said, who is your birthday? A few people to eat ah, the old man or a child ah? Don’t give each other to recommend the most expensive, but to recommend the most suitable, if the other side is 2 people to eat, then they would recommend a small, do not let the other waste, let the other person feel the hostess is his person like this, the other consumption is very happy.
experience: do not sell our most profitable business when it comes to sales.
2, gift card
he usually go out to dinner, they are given to some new friends, some gold card, the gold card is equal to the cash card, you can go to his shop for free cake.
he told his clerk, who took the gold, although it is free, but to be more polite, let him start into the store, feel, this is his friend’s shop, let him feel the passion, always feel feel shy, although this time he took a $100 gold but in fact, he will pay the cost of 100 yuan, this is the law, if not to pay 100 yuan, then he will certainly recommend some other aspects of the business or to give help.
a store in the end how to operate, which are often related skills can be mastered. Why some people’s shop business can be hot, and some of the meaning of life is undoubtedly bleak, which is able to master the relevant skills have a great relationship. The introduction of the cake shop marketing program is currently more effective, if you also have a cake shop, want to improve the business situation through effective promotion, then try.